• Analytics & ReportingSEO forecasting

    SEO Forecasting

    Gathering Current Data Keyword data (for each market) Unbranded Branded Search volume / Click per search Organic traffic Ranking 1-3 4-7 8-10 11-50 CTR (Google Search Console) Organic conversion rate (without brand) Average order value (if necessary) Forecasting Projected organic…

  • Analytics & ReportingSEO KPIs

    SEO KPIs

    Common Metrics Organic Traffic Branded Without brand Branded vs non-branded traffic Organic Traffic Change YoY MoM Conversions Organic conversion Organic conversion rate Keyword ranking Traditional ranking reports No. keywords in 1-3, 4-10, 11-50 Search Console Impression Clicks Customer lifetime value…

  • SEOBrightonSEO Slides

    BrightonSEO October 2022 Slides

    BrightonSEO October 2022 was the first time I attended BrightonSEO in my whole 8 years of career. After attending this great conference, I decided to gather all slides and share them on my website. Also, I had a goal read…

  • Technical SEOTechnical SEO Task List

    Technical SEO Task List

    Content-type: Task List In this post, I just wanted to share my technical SEO task list. I use this list to identify quick wins or try to decide on a new technical SEO task list, or check whether I miss…

  • CommunicationClient Management Tips

    Client Management Tips

    Hi everyone; I wanted to share my experience and notes about client management in this post. My client management experience comes from SEO, PPC and web design services, so I focussed on these services mainly for the tips, but most…

  • ProductivityUseful Online Tools

    Useful Online Tools to Help Improve Your Productivity

    I’ve gathered all my tools and created a Google Sheets for you. I might explain some tools with quick posts in the future, but for now, I am sharing the whole list in one. I marked the ones I regularly…

  • ProductivityChrome Extension

    Chrome Extension Suggestions

    As a moderate-level productivity geek, I will publish some posts regarding productivity in the future. I want to share that I have a significant need to optimise my workplace, tools and processes, and I have a simple approach for this…

  • ContentProduct Title and Description Writing Guide (1)

    Product Title and Description Writing Guide

    I was using this product title and description writing guide for the writers from the brand team or outsourcing to make them know our expectations of the content. I wanted to share this guide publicly on my website. If you…

  • ContentContent Strategy Cycle

    Content Writing Guide

    I was using this content guide for the writers from the brand team or outsourcing to make them know our expectations of the content. I wanted to share this guide publicly on my website. If you have any comments to…

  • ContentContent SEO Task List

    Content SEO Task List

    Content-Type: Task List In this post, I just wanted to share my content SEO task list. I use this list to identify quick wins or try to decide on a new content SEO task or check whether I miss something…

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